The popular UK-based Noughty Haircare has announced that two of its product ranges will be available now in the US for consumers to pick up when looking for a way to support the health of their hair in a natural way. The To The Rescue and Wave Hello ranges are available now at CVS, and include 24 products in total that will work to deliver exceptional support with options that are 97% natural. The To The Rescue line is for frizzy, dry or damaged hair that need nutrient-rich moisture support, while Wave Hello is formulated perfectly for those with curly or wavy hair.
Co-Founder of Noughty Haircare Rachel Parsonage spoke on the new launch saying, “We’re thrilled to launch in the US market with CVS, especially as they’ve taken great strides to diversify and expand their beauty division with a growing focus on more healthy, natural and sustainable brands, like Noughty. It’s important for us to bring effective, affordable and conscientious solutions to consumers, and we’re truly honored to have the opportunity to bring this to more consumers in the US.”