Broadalbin-Perth Intermediate School’s Entrepreneur Kids Club launched a project that saw students create custom lip balms to sell during the winter holiday season. The initiative prepared the youngsters for a life in business. The 12-membered club did what can be considered market research in the school environment. Once they had settled on the need for the custom lip balms, they “brainstormed flavors, settled on a design, color scheme and researched 12 to 15 different lip balm production companies.”
The color palette and flavors were coordinated with the design of Broadalbin-Perth’s core values. From ‘Courageous Berry’ to ‘Cotton Candy,’ the club ordered 2,500 custom lip balms and prior to Valentine’s Day, they have sold about 800.
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