The RIMOWA Eyewear Collection has been unveiled by the premium Germany-based luggage brand as its new range of eyewear options that will provide wearers with an opulent accessory option that doesn’t skimp on protection.
The collection includes both sunglasses and prescription-ready styles, which all call to mind familiar silhouettes with a distinctly futuristic twist. This is achieved with new materials and several chic color choices in order to make them applicable for discerning travelers to pick up.
The RIMOWA Eyewear Collection will be available both in-store and online starting July 9, 2020, and helps the brand to expand outside of its usual market territory. This could come as a response to the decrease in travel as of late and could help to keep the brand relevant as consumers adjust to a new lifestyle.