Skin Inc is introducing its Serum Glow Filter as “the world’s first skincare makeup,” as it creates a glowing, soft-focus finish and nourishes skin with active ingredients. The product is made by combining two of Skin Inc’s most popular serums—Niacinamide and Hyaluronic Acid—with 64% rare gold hibiscus extract, which boasts brightening and hydrating benefits, plus protection from environmental stressors.
According to the beauty brand, the Serum Glow Filter helps to deliver personalized results, as its Light Reflective Technology lets light bounce off of skin and conceals pores and redness, leaving only a pearlized finish visible. As a makeup-skincare hybrid, the Serum Glow Filter is said to be best as the last step in a skincare routine and the first step in a makeup routine.
Image Credit: Skin Inc