droppTV is introducing itself as the world’s very first shoppable streaming video platform and it is currently focused on sharing music videos that let fans buy what they see in real-time. On the platform, droppTV is currently sharing Kid Daytona’s Stop Panickin’ and with it, products from COOGI and minority-owned footwear brand Jaclar.
droppTV sees itself at the intersection of culture, art, music and fashion, and it relies on artificial intelligence, machine learning and a computer vision algorithm to recognizes products in video content and tag them in real-time.
Looking to the future, droppTV sees opportunities to share content from global artists and showcase a diverse range of brands and products—many of which have the potential to be limited-edition and exclusive to the platform.
Image Credit: droppTV