The ChapStick Total Hydration Moisture + Tint + SPF 15 products are a new multipurpose solution for consumers who are looking for an easier way to stay protected from the sun and more.
The lip balms are each formulated with naturally sourced ingredients that will help to nourish and protect the lips including coconut oil, shea butter and sunflower seed oil. The products also provide a touch of color in Pretty in Pink, Very Berry and Peachy Keen shades, while the mineral sunscreen in the recipe also provides the namesake SPF 15 protection.
ChapStick Brand Director Evelyn Furia spoke on the new ChapStick Total Hydration Moisture + Tint + SPF 15 products saying, ‘Lip care is at the heart of everything we do at ChapStick and we are always evaluating beauty trends and consumer needs to inform our product development and continue to deliver on our fans’ lip care needs and desires. With the Moisture + Tint + SPF 15 lineup, we are expanding our growing portfolio that offers products for all steps of a lip care regimen to now include a lip balm that addresses multiple needs, including hydration, color and SPF protection.”